Lamb, the forgotten profit center on any menu! Whether it’s a 5 star venue, your favorite Bistro or the local coffee shop, lamb is profitable. People who eat lamb, as a rule, drink wine. Lamb and wine = a natural pairing of profits. One compliments the other. Lamb offers two distinct choices to the end-user: Domestic or Imported, both are excellent choices. Domestic lamb is a larger animal than its Imported cousin. Imported lamb has a very distinct flavor preferred by many consumers while Domestic lamb has a more delicate sweet flavor. Personal preference, menu applications or presentation can influence a buyer’s preference. Many Chefs feature both in their menu applications. Utilization of the “forgotten cuts” such as the inside round or ribs is cost effective and profitable. Explore the possibilities with Lamb and YOUR profitability!


American Lamb Board –

American Sheep Association –


New Zealand Lamb –

Pilot Brands –

Australian Lamb –

The Daily Lamb Reports –